Cross border franchising represents a phenomenal opportunity for the right business.
Its a process requiring top-class professionals to guide you through the creation and implementation of a successful international roll-out programme. Our international franchise team has exceptional experience, knowledge, contacts and the track record to make sure you achieve your goals on time, cost-effectively. No matter what element of international franchising you are considering contact us now and receive the full support of a leading international consultancy.
Call us today: +44 161 262 1990
Master, Regional and Area Franchisee Recruitment
Unlike franchising in your home country, international franchising typically involves selling the franchise rights to entire countries, or even groups of countries or continents. Copernicus is currently represented in 42 countries around the world, with associates in a further 31. Our reach is your asset when it comes to expanding your brand globally.
Copernicus is able to advise you on the right route to success. As a business that has expanded from our UK base to our current structure in a little over 18 years, we know a thing or two about the internationalization of a business concept. Different strategies are required from business to business and from country to country. Often different strategies are required by the same franchisor in different countries. For each target country/region, issues such as currency and exchange, consumer and market variations, language barriers, taxation, corporate laws, local customs must need to be addressed. Successful international franchising is a time-consuming challenge for the inexperienced and is should be embarked on only with a full strategy and roll-out plan in place. A successful overseas launch establishes a business as an international brand, increasing revenues, improving cash flow and of course the value of the business enormously.
Franchising Support Services
Franchisee Agreement
The core document for your domestic or international franchise development, written and adapted to your specific business requirements by a specialist franchise lawyer.
Franchise Feasibility Study
Your report will address all the issues and challenges you face when launching a new, or internationalising an established franchise:-
- Your market sector
- Your competitors
- Legislative (country by country)
- Financial modelling
- Capital requirements
- Operating issues
- Sales projection
- Operating expenditure
- Cash flow
- Profit projection
- Initial franchise fee calculation and justification
- Management service fees
- Residual incomes
- Recruitment conversion rates for your sector
Franchisee Prospectus
An introductory document issued to in response to franchise applications, offering an insight in to your business, the strength of the opportunity you are able to offer and enough information to allow the applicant to make an informed decision as to whether the franchise is something that they could envisage as their future business.
Franchisee Recruitment
So very different from recruiting staff. Our aptitude testing methodology ensures that your franchisees are of the right calibre, and have the right attitude, skill sets and competencies to succeed as a franchisee.
Operations Manual
Your business bible, setting out how the franchisee should run the business, maintaining standards, method of operation and reporting formats. The manual covers:-
• Training
• Marketing
• Sales
• Business Systems
• Operational day to day activities